Did you happen to see the article in the Sunday Telegraph body and soul insert. It was all about the booming new interest in sewing and craft.
It seems like we are in the beginning of a new rush of intrepid sewers. Knitters, crafters and beaders, reusing and recycling - "Up cycling" as it is now dubbed. For all of us die hard sewers we have been doing this for years. This is great news as it includes young people getting interested in sewing etc.
We have been inundated with enquiries for all our classes our dress making classes are full and we now have to put on more sewing teachers to fill the demand. The high schools are purchasing Bernina's and Janome's to put back into the classrooms as there is a great demand for textile and design to be revamped in the schools.
This can only be a positive thing for the industry and sales of sewing machines have soared.
This trend seems to be a knee jerk reaction against mass consumerism combined with a concern for the environment and desire to embrace the simpler things in life, including many forms of craft.

